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Monday 06 February 2012


Opinions

Sep 09

Crisis Management Article “The Channel” Magazine

2008 at 12.00
By: Laura Luckett

Babcock has unveiled a new combination of capabilities to restore communications infrastructures inside disaster and conflict areas.

The priority is to help survivors so the first phase is to transmit critical messages into disaster regions typically within 24 hours of a disaster striking. Babcock can use its global network of transmission sites to do this over short wave radio and reach the majority of the globe immediately.

Phase two supports delivery of information out of crisis areas by bringing on-the-ground production, communications and localised broadcasting facilities into them. This comes either in the form of a portable production and transmission unit, or customised vehicles that let users produce, communicate and transmit programming wherever they can drive.

The final phase is the total design, rebuild and operation of a new permanent communications infrastructure once the crisis has abated. This utilises Babcock's strong communications heritage to provide a tailored and robust new infrastructure.  The entire offering is supported by Babcock's new Media Management Centre that will offer 24/7 support to customers as they look to re-establish communications in disaster areas.

“We go beyond the remit of traditional broadcast services, providing a bridge between broadcasters and their audiences in times of real need,” says Bryan Coombes, Business Development Director at Babcock. “We can help to manage the urgent need to communicate when a disaster strikes and then help plan for the future.”