Interact

Mobile phone adoption has exploded globally most notably in the developing world, where mobile phone ownership outweighs other forms of digital media including the Internet. Inter>act is an SMS texting service aimed specifically at broadcasters. SMS texting allows for secure, two-way personal dialogues between broadcasters and their global audiences. If you’re a broadcaster looking to reach your global audience, make the mobile phone your communication tool of choice.

Benefits to broadcasters that Inter>act offers include:

• Interaction with global audiences – direct feedback in real time from listeners enables you, the broadcaster to produce content that meets the needs of your audience, resulting in the best use of production resources. Proof of listenership can be essential for the securing of funding.
• Easy-to-use-web-based portal (insert a link to Eagle Eye Technologies) – Allowing you to effectively manage your listener database, and set up and deliver messages using Babcock’s online portal. Built in controls ensure messages and costs can be strictly monitored and controlled.

Inter>act is the perfect tool to complement existing broadcasts. Use it:

• To send news alerts direct to your audience;
• Receive content or audibility feedback direct from listeners;
• Promote programmes, announce special guests and additional programming;
• For follow up information to reinforce on-air programmes with pre or post transmission information;
• To notify audiences of any frequency or programme change notifications; and
• Deliver vital messages to your audience in times of need.

Babcock understands that creating quality content is a highly skilled and expensive process. However all to often the broadcasters message is failing to reach its largest possible audience. Mobile SMS will help ensure the maximum audience for your valuable content.

For more information about Inter>act and its features click on the product sheet available in the downloads section on this page.